Probable Niche

We've identified the niche as life insurance.

life insurance

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as life insurance.

insurance, life, health insurance, car insurance, health, policy, auto insurance, insurance policy, insurance quotes, car, quotes, home, auto, insurance companies, term, plans, news, insurance company, online, travel insurance's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 17:05 UTC on February 20, 2015. The source was comprised of 17581 characters, of which 13762 are code, leaving an organic character count of 3819. The total word count on the home page is 648. We filtered out 2 numbers, 256 common words, and 12 words shorter than three characters in length, leaving an impact word count of 309. The size of the lexicon (number of unique words) is only 162. We extracted nine top keywords, leaving 5.55% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
life insurance3225.60%
buy life43.20%
term life32.40%
insurance policy32.40%
financial protection32.40%
provide financial21.60%
need life21.60%
need help21.60%
medical exam21.60%
loved ones21.60%
living expenses21.60%
insurance explained21.60%
consider purchasing21.60%
aus life 21.60%
things change10.80%
sound financial10.80%
society framework 10.80%
small affordable10.80%
simple process10.80%
recently retired10.80%
really need10.80%
quite possible10.80%
questions come10.80%
purchasing term10.80%
purchasing life10.80%
prudential society 10.80%
private health10.80%
premature death10.80%
passed away10.80%
pass away10.80%

Domain Name Keywords

We found 4 significant keywords appearing in the domain name
  1. life
  2. insurance
  3. life insurance
  4. aus life


Source Character Count 17581
Code Character Count 13762
Organic Character Count 3819
Filtered Numbers 2
Filtered Words (Common) 256
Filtered Words (Short) 12
Total Word Count 648
Impact Paragraph Count 267
Impact Word Count 309
Impact Lexicon Size 162


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